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Hello Tidy

Privacy Policy

Last updated 30 October 2026

This policy explains how Hello Tidy ("Hello Tidy", "we") handles your personal data when you visit hellotidy.in or buy from us. We follow the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000.

What we collect

  • Order details: your name, mobile number, email (optional), delivery address and what you ordered.
  • Payment status: payments are processed by Razorpay. We never see or store your card, UPI PIN or banking passwords; we only receive a payment reference and status.
  • Messages: what you send us through the contact form, WhatsApp or email.
  • Unfinished checkouts: if you tick the box at checkout agreeing to a call, we save your name, mobile number and cart before you place the order, and a short summary of any call we make to you.
  • Technical data: IP address, browser and device type, the ad or link that brought you here (UTM tags), and cookies such as Meta Pixel cookies. Your cart is saved in your own browser.

Why we use it

  • To process, deliver and support your order, including sharing delivery details with our courier partners.
  • Only if you agreed at checkout: to call you, or message you on WhatsApp, about a cart you left unfinished, sometimes with a one-time discount. The call is made by an AI voice assistant. Untick the box, or say “don’t call me” on the call, and we won’t call that number again.
  • To prevent fraud and fake orders (for example, Cash on Delivery abuse).
  • To meet legal, tax and accounting obligations.
  • To measure and improve our advertising. We use the Meta Pixel and Meta Conversions API, which share purchase events with Meta. Your phone number and email are hashed (irreversibly scrambled) before being shared.

We do not sell your personal data.

Who we share it with

  • Logistics partners and couriers (name, phone, address) to deliver your order.
  • Razorpay, our payment gateway, to process payments and refunds.
  • Meta Platforms, for ad measurement as described above.
  • If you agreed to a cart call: our calling, speech and AI providers (Plivo, Sarvam AI and Anthropic), who place the call and process its audio and transcript for us, and WhatsApp (Meta) if we message you.
  • Service providers who host our website, database and email, under confidentiality obligations.
  • Government authorities, only when required by law.

How long we keep it

We keep order records for as long as tax and accounting laws require. Contact messages are kept for up to 24 months. Unfinished-checkout details are kept for up to 90 days; if you asked us not to call, we keep only your number, so that we never call it again. Technical and analytics data is kept for up to 12 months.

Your rights

You can ask to access, correct or erase your personal data, or withdraw consent for marketing, by contacting us. We may need to keep some order data where the law requires it. You can also block cookies in your browser and manage ad preferences in your Meta account settings.

Security

Our website runs over HTTPS. Access to order data is limited to authorised staff with individual, password-protected accounts, and we keep only the data we need.

Children

Our store is meant for adults. We do not knowingly collect data from children under 18.

Contact and grievances

In line with the Consumer Protection (E-Commerce) Rules, 2020, our Grievance Officer is:

TODO: Full name, Grievance Officer
Hello Tidy, TODO: Building, street, TODO: Area, locality, TODO: City, TODO: State TODO, India
Email: TODO: grievance@hellotidy.in · Phone: TODO: +91 98765 43210

We acknowledge every complaint within 48 hours and resolve it within one month of receiving it.

Changes to this policy

If we change this policy, we will update the date on this page.